The Concept Store Paris
L'Artyrie is a concept store hosted in the heart of Paris at the Pullman Paris Tour Eiffel. L'Artyrie highlights a selection of new and upcoming contemporary and premium brands in spots around Paris. During the week of the 17th of December 2019, Svosva had the opportunity to participate in this concept store along with 10 other amazing independent brands. On the 19th of December, the concept store hosted, what was called the Afterwork party. This party attracted bloggers, photographer, stylists and other upcoming brands for a night of networking and shopping. The music was provided by famous DJ Julian Geloen who specialises in house music and food along with cocktails was provided by the Frame Brassiere Restaurant Bar located in the hotel. Svosva exhibited its 2019 Winter Collection, which was our first collection and customers had the opportunity to be the first to get their hands on the collection prior to launch a week later. This Collection consisted on 9 pieces where the material met with the simplicity of the designs is what made the a classic. The Nova Suit was the most popular piece, with it only being avaliable as a preorder at launch due to its popularity at the concept store. The Event was a great experience for Svosva as we got to meet some incredible people, that share the same dream that we do. Although there was a language barrier and strikes happening at the time, Svosva cannot wait to visit the city again. We were left feeling inspired and looking forward to what 2020 has in store for the brand. We would like to thank the organisers and the lovely restaurant staff at the Frame Brassiere. Thank you for making our debut in Paris as nice as it was. We would also like to thank all our customers and we hope you shop with us again soon.